伊品客戶滿意度調(diào)研 /Survey on Customer Satisfaction and Improvement of Eppen
本次調(diào)研聚焦伊品客戶合作中的核心痛點(diǎn)與需求,了解市場(chǎng)適配性,提升伊品的產(chǎn)品和服務(wù)
調(diào)研問題預(yù)計(jì)需要5-10分鐘,伊品會(huì)對(duì)您所提供的信息進(jìn)行嚴(yán)格保密
This survey focuses on core pain points and needs in Eppen's cooperation with domestic and export customers, aims to understand adaptability to local and overseas markets, and helps Eppen optimize domestic and foreign trade services. The survey is expected to take 5-10 minutes. Eppen will strictly keep your provided information confidential.
基礎(chǔ)信息/Information 1. 公司名稱/Company
2. 所在國(guó)家或地區(qū)/Location
3. 公司分類/Tpye 制造商/End User 貿(mào)易商/Trader 授權(quán)經(jīng)銷商/Authorized Distributor
4. 答題人信息及職位/Contact Info and Position
需求與市場(chǎng)適配 Demand and Adaptability to the markets 5. 貴公司的產(chǎn)品/業(yè)務(wù)主要覆蓋哪些區(qū)域?Which regions do your company's products/business mainly cover?
6. 貴公司主要采購(gòu)伊品的哪類產(chǎn)品?What category of Eppen's products does your company mainly purchase?
動(dòng)物營(yíng)養(yǎng)類/Animal Nutrition 食品添加劑類/Food Additive 其他,請(qǐng)說明/Others, please specify
7. 伊品產(chǎn)品在您的代理同類產(chǎn)品中銷售占比多少? What percentage of your total sales of similar products do Eppen's products account for?
8. 當(dāng)?shù)厥袌?chǎng)最認(rèn)可伊品哪類產(chǎn)品? Which category of Eppen's products is most recognized in the local market?
9. 原因是什么?(多選) What are the reasons? (Multiple choices) 價(jià)格/Price 質(zhì)量/Quality 品牌/Brand 其他,請(qǐng)說明/Others, please specify
10. 伊品產(chǎn)品在您的生產(chǎn)流程中是否存在操作難點(diǎn)? Are there any operational difficulties with Eppen's products in your production process?
是,請(qǐng)說明具體情況/Yes, please specify 否/No
11. 您所在區(qū)域的市場(chǎng)需求有淡旺季嗎? Does the market demand in your region have peak and off-seasons? 是,有顯著的淡旺季需求差異/Yes, significant differences 否,淡旺季需求差異不顯著/No, the differences are not significant 其他,請(qǐng)說明/Others, please specify
12. 伊品在旺季備貨、淡季庫(kù)存調(diào)劑上的支持是否滿足需求? Does Eppen's support in peak-season stock-up and off-season inventory adjustment meet your needs? 完全滿足Satisfied 基本滿足Basically Satisfied 不能滿足,請(qǐng)說明/Not Satisfied, please specify 其他,請(qǐng)說明/Others, please specify
13. 當(dāng)?shù)厥袌?chǎng)對(duì)產(chǎn)品有哪些特殊要求?(多選) What special requirements does the local market have for the products? (Multiple choices) 包裝規(guī)格/Packaging Specifications 本地標(biāo)準(zhǔn)/Local Standards 標(biāo)簽語言/Label Language 資質(zhì)認(rèn)證/Qualification Certifications 其他,請(qǐng)說明/Others, please specify
14. 伊品目前的產(chǎn)品是否適配這些要求? Are Eppen's current products compatible with these requirements? 完全適配/Satisfied 基本適配/Basically Satisfied 不能滿足,請(qǐng)說明/Not Satisfied, please specify 其他,請(qǐng)說明/Others, please specify
采購(gòu)決策/Procurement Decision 15. 貴公司在選擇產(chǎn)品供應(yīng)商時(shí),最看重中以下哪三個(gè)因素?這個(gè)三個(gè)因素的權(quán)重分別占比多少?(多選,例如,40%, 30%, 30%)which three of the following factors does your company value most when choosing a product supplier? What are the respective weight proportions of these three factors? (Multiple choices, E.g. 40%, 30%, 30%)
跨境交付穩(wěn)定性/Cross-border Delivery Stability 海外售后支持/Overseas After-sales Support 合規(guī)文件齊全性/Completeness of Compliance Documents 品牌/Brand 價(jià)格/Price 質(zhì)量/Quality 定制化服務(wù)/Customized Services 其他,請(qǐng)說明/Others, please specify
16. 您最終選擇伊品,最核心的原因是什么?請(qǐng)說明 What is the core reason for your company's final choice of Eppen? Please explain.
跨境交付與合作體驗(yàn) Cross-border Delivery and Cooperation Experience 17. 貴司在交付環(huán)節(jié)最關(guān)注的因素有哪些?(多選) What factors does your company pay most attention to in the delivery process? (Multiple choices) 交付速度/Delivery Speed 交付穩(wěn)定性/Delivery Stability 交付靈活性/Delivery Flexibility 其他,請(qǐng)說明/Others, please specify
18. 與您合作的與您合作的其他供應(yīng)商相比,伊品有哪些方面做得更好,合作中最滿意的地方是什么?請(qǐng)舉例描述 Compared with other suppliers you cooperate with, in which aspects does Eppen perform better? What is the most satisfactory part of the cooperation? Please give examples to describe.
19. 合作過程中,伊品對(duì)問題的響應(yīng)速度和解決效果如何?請(qǐng)舉例描述 How is Eppen's response speed and problem-solving effect during the cooperation? Please give examples to describe.
20. 過去一年的合作中,伊品是否有過讓您不滿意的經(jīng)歷? In the past year of cooperation, has Eppen had any experience that made you unsatisfied? 否/No 是,請(qǐng)說明/Yes, please specify 其他,請(qǐng)說明Others, please specify
21. 目前這個(gè)問題是否已解決? Has this problem been solved now? 是,已解決Yes, resolved 否,請(qǐng)說明/No, please specify 其他,請(qǐng)說明/Others, please specify
22. 您對(duì)接的銷售/客服人員是否穩(wěn)定?(10分-非常穩(wěn)定;1分-非常不穩(wěn)定) Is the sales/customer service staff you contact stable? (10 - very stable; 1 - very unstable) 非常不穩(wěn)定/very unstable
非常穩(wěn)定/very stable
23. 請(qǐng)說明(選填) Please explain (Optional)
24. 對(duì)接人更換對(duì)您的影響?(10分-完全沒有影響;1分-無法接受的影響) What impact does the change of the contact person have on you? (10 points - no impact; 1 point - unacceptable impact) 無法接受的影響/unacceptable impact
完全沒影響/No impact
25. 請(qǐng)說明(選填) Please explain (Optional)
競(jìng)品對(duì)比 Competitor Comparison 26. 伊品與當(dāng)?shù)?國(guó)際競(jìng)爭(zhēng)對(duì)手相比,核心優(yōu)勢(shì)是什么? Compared with local/international competitors, what are Eppen's core advantages?
27. 伊品與當(dāng)?shù)?國(guó)際競(jìng)爭(zhēng)對(duì)手相比,主要的劣勢(shì)是什么? Compared with local/international competitors, what are Eppen's disadvantages?
28. 其他品牌最讓您印象深刻的服務(wù)是什么(例如當(dāng)?shù)貍}(cāng)庫(kù)備貨、多語言售后)? What is the most impressive service of other brands? (e.g., local warehouse stock, multilingual after-sales service) 沒有,各家都差不多 /No, all are more or less the same 有,請(qǐng)說明具體品牌和服務(wù)/Yes, please specify the specific brand(s) and service(s)
未來合作與期望 Future Cooperation and Expectations 29. 貴公司對(duì)與伊品未來的合作有什么預(yù)期,例如提升采購(gòu)量、拓展新品類? What expectations do you have for future cooperation with Eppen, such as increasing procurement volume or expanding new product categories?
30. 貴公司對(duì)伊品在產(chǎn)品、服務(wù)、合作模式上,有哪些意見或建議? What opinions or suggestions do you have for Eppen in terms of products, services, and cooperation models?
31. 您認(rèn)為伊品要更好地開拓當(dāng)?shù)厥袌?chǎng),還需要補(bǔ)充哪些能力?例如建立本地公司、獲取當(dāng)?shù)卣J(rèn)證、與本地物流商合作等 What additional capabilities does Eppen need to better develop the local market? For example, establishing a local company, obtaining local certifications, cooperating with local logistics providers, etc.
其他/Others 32. 對(duì)于伊品的產(chǎn)品、服務(wù)或其他方面的意見或建議 Any suggestion/commentsor on Eppe'ss products, services, or other aspects?